What Is Quality Score?
A 1–10 diagnostic rating in search platforms measuring keyword relevance, expected CTR, and landing page experience.
Formula & calculation
Driven by Expected CTR + Ad Relevance + Landing Page Experience
Practical example
Aligning your Arabic landing page H1 and title with the search query improves Quality Score and lowers CPC.
← All glossary terms · Related tool or page →
Cite this page
You can quote this page with credit and a link.
AdsRanger (2026). What Is Quality Score?. Retrieved 13 November 2026, from https://adsranger.com/en/glossary/quality-score.
HTML link for your site
<a href="https://adsranger.com/en/glossary/quality-score">What Is Quality Score? · AdsRanger</a>
Copied.
Join the launch list
Leave your email, agency name and country to join the launch list. Launching 2027.