What Is Cost Per Click (CPC)?
Cost Per Click (CPC) is the average amount paid for each click on an ad.
Formula & calculation
CPC = Total Ad Spend / Total Clicks
Practical example
450 USD spent across 900 clicks results in a 0.50 USD average CPC.
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AdsRanger (2026). What Is Cost Per Click (CPC)?. Retrieved 13 November 2026, from https://adsranger.com/en/glossary/cpc.
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